The fourth edition of the Iten Marathon will kick off on Sunday in Iten, Elgeyo Marakwet County, attracting the largest number of athletes to date, with nearly 1,000 participants from across the region.
The purpose of this year's marathon is to honour the forty people who lost their lives in a recent landslip that shattered many people's hopes and devastated areas of the county, as well as the nearly nine others who are still missing.
Wesley Rotich, the Governor of Elgeyo Marakwet and the event's primary organiser, has confirmed that the event also aims to increase awareness of environmental conservation and resilience.
According to Rotich, the marathon intends to draw attention to the county's special position in international athletics and increase awareness of environmental protection.
"Anyone in the world who wants to be a champion must either be born in Elgeyo Marakwet, which is still the county of champions, or if you're not fortunate enough to have been born here, you have a second chance: simply come and train here, and you will undoubtedly be a champion," Rotich confirmed.
"We want to thank everyone who has been coming to Iten and Elgeyo Marakwet for training; it's because of the friendly community," he continued. The people of Keiyo are home today as we begin our sports, and athletes are very organised."
It is anticipated that locals will participate in remembering the 40 people who perished in the terrible event.
"This year's first of November was terrible; we suffered a significant loss. We are living in a very fragile environment; Elgeyo Marakwet has an ecosystem in the entire county. We need to be more careful than any other country. We should conserve and protect our heritage as well." Rotich recalls.
Governor Rotich firmly said that there is a need to empower young athletes and nurture emerging talent.
"We want to promote our young people to showcase their talents. I decided to give a room for anyone who wants to run. I have provided a platform to grow before they go out. This is a home of athletes." Governor Rotich said.
He added that the marathon will also be broadcast live to a wider audience, saying that the exercise remains a healthy factor for the majority.
"The entire 42 km race will be televised; it's scientifically proven that there is zero chance that you can be hospitalised if you're somebody who runs. Many people globally come just for recreational activities. Come and experience the best. Coaches are available to train you in the basics." Rotich said.
One of the participating athletes expressed optimism ahead of the race, saying, "Today is the day, and the weather is friendly. I will try my best and showcase my talent."